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AllisonHartsoe
AllisonHartsoe
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Ep. 129 | Next Generation Business Metrics with Jim Deiotte
Customer Value Allison Hartsoe 12/17/20 Customer Value Allison Hartsoe 12/17/20

Ep. 129 | Next Generation Business Metrics with Jim Deiotte

I just don’t think enough time has been spent with customers and understanding the value that they can confer. And with the flow of data that’s happening out there right now I think you can really solidify and prove greater portions of value on your customer relationships.

Jim Deiotte

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Ep. 128 | Customer Data Privacy: Who Has The Right To Use It? with Richard Whitt
Data Strategy Allison Hartsoe 12/3/20 Data Strategy Allison Hartsoe 12/3/20

Ep. 128 | Customer Data Privacy: Who Has The Right To Use It? with Richard Whitt

There is no data point that’s exactly the same as another data point because the context around it is always different, and that context often gets lost in the data stream when companies are trying to take a look at us.

Richard Whitt

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Ep. 126 | The New Normal For Retail with Denise Lee Yohn
Customer Value Allison Hartsoe 11/5/20 Customer Value Allison Hartsoe 11/5/20

Ep. 126 | The New Normal For Retail with Denise Lee Yohn

I always say that your brand is what you do and how you do it. So as a leader you need to make sure that you are leading your organization in a way that is aligned with your brand vision.

Denise Lee Yohn

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Ep 118 | How to Drive Change using Data Storytelling with Brent Dykes
Allison Hartsoe 7/16/20 Allison Hartsoe 7/16/20

Ep 118 | How to Drive Change using Data Storytelling with Brent Dykes

"Data is just one pillar. Combine the narrative and visuals to create change."


Brent Dykes

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Ep 117 | How to Lead Personalization with Ben Malki of Dynamic Yield
Allison Hartsoe 7/2/20 Allison Hartsoe 7/2/20

Ep 117 | How to Lead Personalization with Ben Malki of Dynamic Yield

"Leaders succeed when there is accountability and ownership behind personalization efforts."

Ben Malki

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Ep. 108 | Customer-centric Culture Transformation with Dr. Rachel Headley
Allison Hartsoe 3/12/20 Allison Hartsoe 3/12/20

Ep. 108 | Customer-centric Culture Transformation with Dr. Rachel Headley

If you think change is just going to suck for three years then you need to update your transformation model.

Dr. Rachel Headley

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Ep. 106 | Secret Customer Scores with Wharton’s Sarah Toms
Allison Hartsoe 2/13/20 Allison Hartsoe 2/13/20

Ep. 106 | Secret Customer Scores with Wharton’s Sarah Toms

Companies cannot just flick a switch and assume everything this consumer did with different brands is immediately applicable to mine.

Sarah Toms

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Ep. 102 | 2019 CEA Podcast Directory
Allison Hartsoe 12/19/19 Allison Hartsoe 12/19/19

Ep. 102 | 2019 CEA Podcast Directory

If you're not sure where to start, or if you missed something good, the 2019 CEA Podcast Directory will guide you.

Allison Hartsoe

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Ep. 94 | Creating Happy Customers via Compliance
Allison Hartsoe 10/24/19 Allison Hartsoe 10/24/19

Ep. 94 | Creating Happy Customers via Compliance

Privacy should be part of your culture, the fabric of your company.

Jodi Daniels

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Ep. 79 | Visual Data Disasters with Alberto Cairo
Allison Hartsoe 7/11/19 Allison Hartsoe 7/11/19

Ep. 79 | Visual Data Disasters with Alberto Cairo

I recommend to people to stop for a second. Think about the nature of the data. More importantly, think about what it is that you want to communicate.

Alberto Cairo

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Ep. 68 | Becoming the Data Ambassador
Allison Hartsoe 4/25/19 Allison Hartsoe 4/25/19

Ep. 68 | Becoming the Data Ambassador

What makes a good data ambassador? Someone who asks a lot of questions and wants to understand how data can help serve the customer.

Megan Kohout

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Ep. 66 | The Truth about CDPs with Joe Stanhope
Allison Hartsoe 4/11/19 Allison Hartsoe 4/11/19

Ep. 66 | The Truth about CDPs with Joe Stanhope

We see the lack of definition around CDPs as a problem. My clients need to know what they're buying.

Joe Stanhope

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Ep. 65 | Beyond CDPs: Customer Intelligence
Allison Hartsoe 4/4/19 Allison Hartsoe 4/4/19

Ep. 65 | Beyond CDPs: Customer Intelligence

People think that if my product spits out a CLV, it's going to work. But you never know what data it's using. That's dangerous.

Michael Greenberg

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Ep. 64 | Classifying CDPs with Jimi Li
Allison Hartsoe 3/28/19 Allison Hartsoe 3/28/19

Ep. 64 | Classifying CDPs with Jimi Li

There is not a one-size-fits-all CDP solution. Start with your use case to narrow the pack.

Jimi Li

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Ep. 61 | Big Ideas for Retailers from eTail West
Allison Hartsoe 3/7/19 Allison Hartsoe 3/7/19

Ep. 61 | Big Ideas for Retailers from eTail West

Once you hit the level of trusted advisor, you are in the breakaway pack.

Allison Hartsoe

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Ep. 59 | Managing Up with Michelle Rovner
Allison Hartsoe 2/21/19 Allison Hartsoe 2/21/19

Ep. 59 | Managing Up with Michelle Rovner

I don't want to just complete a task. I want to contribute.

Michelle Rovner

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Ep. 57 | Measure What Matters by John Doerr
Allison Hartsoe 2/7/19 Allison Hartsoe 2/7/19

Ep. 57 | Measure What Matters by John Doerr

Yes, it is really powerful to run by OKRs - especially when these OKRs acknowledge the power of the customer.

Allison Hartsoe

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Ep. 50 | Digital Evolution of Fashion and Beauty
Allison Hartsoe 12/13/18 Allison Hartsoe 12/13/18

Ep. 50 | Digital Evolution of Fashion and Beauty

Modern luxury brands are not afraid of scaring their loyal customers. They go all in on digital.

Jill Manhoff

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Ep. 36 | Beyond the Obvious – Data Visualization
Allison Hartsoe 8/30/18 Allison Hartsoe 8/30/18

Ep. 36 | Beyond the Obvious – Data Visualization

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Ep. 35 | From Data Science to Data Storytelling
Allison Hartsoe 8/23/18 Allison Hartsoe 8/23/18

Ep. 35 | From Data Science to Data Storytelling

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