Ep 115 | How to Build a Cost-Effective Customer-Centric Technology Stack
Most customer-centric technologies fail because they overpromise, the technology is inflexible, and it takes too much time to implement.
Tisson Mathew
Ep. 113 | The New Customer Segmentation with Forrester’s Brandon Purcell
When people talk about segmentation, they could really mean two different things: traditional consumer research or customer data analytics.
Brandon Purcell
Ep. 62 | Cultivating Customers with Elea Feit
We're trying to build a relationship with a customer on a 1:1 level - just like the real world.
Elea Feit