Ep. 129 | Next Generation Business Metrics with Jim Deiotte
I just don’t think enough time has been spent with customers and understanding the value that they can confer. And with the flow of data that’s happening out there right now I think you can really solidify and prove greater portions of value on your customer relationships.
Jim Deiotte
Ep. 124 | How Not to Treat Customers Like Its 1980, Allison Hartsoe, Ambition Data CEO
We’re immensely proud of Rubano and the potential it represents for companies to become closer to their customers, to know them, and innovate for them.
Allison Hartsoe
Ep 115 | How to Build a Cost-Effective Customer-Centric Technology Stack
Most customer-centric technologies fail because they overpromise, the technology is inflexible, and it takes too much time to implement.
Tisson Mathew
Ep. 112 | How to manage through the COVID-19 crisis
The COVID-19 crisis can be an opportunity to emerge as a better business.
Gregory Shephard
Ep. 108 | Customer-centric Culture Transformation with Dr. Rachel Headley
If you think change is just going to suck for three years then you need to update your transformation model.
Dr. Rachel Headley
Ep. 102 | 2019 CEA Podcast Directory
If you're not sure where to start, or if you missed something good, the 2019 CEA Podcast Directory will guide you.
Allison Hartsoe
Ep. 99 | Bonding the CLV Community
Retail's approach is often mind-numbingly transactive when it should be an emotional bond.
Allison Hartsoe
Ep. 71 | Customer Loyalty with Pete Fader
True loyalty emerges when you reduce the switching costs and people stay with you anyway.
Pete Fader
Ep. 54 | 2019 Predictions Show with Dan McCarthy
We're starting to form a report card for key customer-based KPIs that puts companies head to head on all major dimensions.
Dan McCarthy
Ep. 51 | 2018 CEA Show Directory
Marketing with CLV is not magic. It's just a very specific journey that you can follow to get results.
Allison Hartsoe
Ep. 46 | Measuring Offline Customer Experiences
Loyalty programs are not making it into the offline experience nearly enough.
Gary Angel
Ep. 43 | The Customer Revolution is Here
It's not 1980, it's the 21st century; and connecting well with the right customers matters more to than ever before.
Allison Hartsoe
Ep. 40 | Customer-Centric Research with EA
Diversity is slicing customer-centric research by behavior, attitude and motivation.
Jody Antypas, EA
